Byline: By Rebekah Ashby
Two heads are better than one for female entrepreneurs Judith Healey and Lisa Green.
Middlesbrough-based handbag creator Judith has joined forces with party plan organiser Lisa, from County Durham, to get her distinctive Simply Dorrie bags to a bigger market.
Dimmable LED Down Light K1009P - 1x3W / 3x3WThe pair, who met while Judith was giving a marketing presentation for women's business support group Women Into the Network, say that working together is benefiting both businesses.
Judith, who designed her award-winning handbags as a tribute to her late mother Dorrie, is now selling the eye-catching designer bags using Lisa's website and Girls Night Inn (correct) parties.
Ms Healey says: "This is where women come LED Flexible Strip Crystal Series Crystal 5050 into their own ( they see an opportunity to collaborate and rather than compete ( they work together.
"Lisa's area of expertise is colours so she's helping me with next season's designs and selling the bags on-line as well.
"The bags are inspired by some 1950s fashion designs that my mother did while she was at art college.
"My mum died when I was 16 years old and she never got to use her talents and a friend, who knew mum, said I had to do something with her artwork. When I took them to an exhibition in London they were flying off the tables, people are buying them to send abroad and they won their first awards this year."
Because Ms Healey also runs marketing company Talk Marketing out of Broadcasting House in Middlesbrough and does not run a retail outlet she looked for other avenues for selling her product.
Lisa Green, owner of Girls Night Inn, said: "I started buying merchandise with a view to having a shop but realised that it was going to be very expensive so I decided to take the stock into people's homes and run parties selling shoes, bags and accessories.
embroidered patches "I went along to Judith's presentation and as soon as I saw the bags I knew I would be able to sell them. They have been proving popular and because I have been attending wedding fairs, to reach the hen night market, and found the bags can be used for mother of the brides and people who want something a bit special.
"It's really great that two businesswomen in the North-East can join up and help each other out ( I am raising the profile of Judith's brand name and I get to add a great product to my range."
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